1 Oct 2021

Ruby moves to cut waste and increase size diversity

From Afternoons, 1:50 pm on 1 October 2021

The New Zealand label Ruby has announced that their newest collection from their label Liam will have inclusive sizing, and no production waste.

Sizing for the newest Liam collection will go up to size 24, and all of the collection's offcuts will be repurposed into hand knitted garments created by Geo Knits Slow.

Ruby general manager and Liam designer Emily Miller Sharma talks to Jesse about what the changes mean for the company and their customers.

Emily Miller-Sharma - the General Manager of RUBY

Emily Miller-Sharma - the General Manager of RUBY Photo: Supplied

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