Pic Picot
Pic Picot on his new peanut butter cookbook
Bruce 'Pic' Picot celebrates the versatility of his "really good" peanut butter in the new Pic's Really Good Recipe Book. Among the recipes are a "not too satay-ish and really, really lovely" Peanut… Audio
Playing favourites with Pic Picot
Before coming to public attention as a peanut butter baron Pic Picot had already lived a full and picaresque life. By the time he was 21, he had earned enough from making leather goods to pay for his… Audio, Gallery
Peanut butter baron spreads the good oil
The owner and founder of Pic's Peanut Butter - Pic Picot - wasn't about to let the Covid-related cancellation of a "design thinking" conference in New Plymouth, stop him from getting out and talking… Audio
Pic Picot, peanut butter man
Nelson's peanut butter man, Pic Picot, has taken the world of spreads by storm. In 11 years, he has gone from making 200 jars in his garage with a concrete mixer to building a multi million dollar… Audio
Word is spreading about a Nelson-made peanut butter
Word is spreading about a Nelson made peanut butter, which is targeting markets in the home of the sandwich spread - the United States. Audio
Nelson success gene runs in family
One of Nelson's biggest success stories has passed on the entrepreneurial genes to his daughter. Audio
Peanut butter making
Pic Picot started making his own peanut butter about 10 years ago and selling it at the Nelson Market. Today he roasts 20 tonnes of peanuts a week! Audio
The Peanut Butter man
60 year-old Nelson man, Pic Picot started making his own peanut butter in his garage a few years ago, and now everyone wants a taste of it. Audio